Redefining Max - Spring 2012 Launch

You know a fashion event is a big deal when you get a ‘save the date’ email five weeks out.  ‘Redefining Max’ took place at Newton's 'Sphere' on 4 July - in part a celebration of a new Creative Director (Tracy Heaven) and new Head Buyer (Liz Mannell) for Max.

Guests were treated to a runway show of Max's three Spring collections:  Hacienda, In the Garden and To Catch a Thief, with special mention made of the new Tailored for Max collection of workwear, too.

Imagery courtesy of The A-List