Romantics are in – Max Autumn 2013
Introducing Art of Romance, a collection embracing romantic femininity with embellishment, beaded detail and opulent tones of berry, imperial blue, victorian black and highlights of gold.
Fabrics are rich and textured with velvets, brocades, delicate lace and a hint of floral that come together in flocked tunics, stunning dresses, tailored jackets and printed pants.
Go for baroque with the Baroque Sequin Dress ($159), Baroque Hi-Lo Tunic ($59), Baroque Frame Tee and ($49) Baroque Coated Jean ($99).
Shine on with a touch of gold in the Brocade Pant ($119), Foil Lace Peplum Top ($119), Metallic Tapestry Scarf ($39) and Deco Jewel Clutch ($59). Or add a touch of sparkle in the Sparkle Cuff Cardi ($139), Copper Stripe Sweater ($119), Shimmer Cuff Top ($59) and Cobweb Top ($79).
Add a little romance to your look with the Floral Shirred Top ($119) Floral Hi-Lo Top ($119) and Romance Print Tunic ($139) or think sheer delight in the Lace Jacket ($159), Sleek Lace Dress ($159), Lurex Lace Tank ($99) and Lace Print Pant ($99).
Plush velvet makes a welcome return for the cooler months with the stunning Velvet Floral Dress ($179), luxurious Velvet Drape Jacket ($159) and Oversized Burnout Top ($139).
Essential stretch ponti pieces complement the Art of Romance collection, and are all available in Black - Essential Ponti Jacket ($159), Basic Ponti Skirt ($79), Essential Ponti Skirt ($99), Spliced Ponti Pant ($119) and the Paneled Ponti Pant ($99).
Autumn also sees the launch of Max Merino basics in 100% Merino wool - Merino Rib Crew ($69), Merino Scoop Neck ($69), Merino Tank ($49), Merino Cami ($49) and Merino X Over Top ($99) in rich hues of Pinot Marl, Purple Velvet, Legion Blue and classic Black.
The return of Tailored for Max this season sees an update of the Essential range of structured workwear pieces with chic new dresses - Houndstooth Panel Dress ($149), Colourblock Shift Dress ($149) and the Print Flare Dress ($139). New tailored shirts - Essential Contrast Shirt ($79) and Essential Peplum Shirt ($59) and tops like the chic Spot Peplum Top ($99) or Essential ¾ Sleeve Top ($49) in flame and cobalt blue. The collection is completed with the welcome edition of the classic Essential Trench Coat ($179) in black.
Max Denim is back, and available in Skinny, Straight and Bootcut and each cut is available in selected washes including; Dark Indigo, Indigo, Black and Dark Blue. The Bootcut (in Dark Blue wash) and Straight (in Indigo wash) are also available in long leg lengths. All Max Denim retails for $99.
Perfectly paired with Max Denim, Chilled By Max is a new loungewear collection featuring easy wear tees - Striped Box Tee ($49), Self Stripe Cowl Sweat Top ($59), sweatpants including the Zip Pocket Sweat Pant ($69) and hooded sweats including the Hooded Zip Sweat Top ($89). The ultimate in weekend cool - this collection promises to be your go to off-duty look. Featuring draped silhouettes and stretch fabric for total comfort and wearability, plus a touch of Merino for warmth with the Merino Hoody ($149) and Merino Leisure Pant ($119).
New Zealand’s leading fashion destination, Max, has 36 stores nationwide along with a state of the art e-shopping portal, Maxshop.com.
