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L'Oreal Melbourne Fashion Festival

L'Oréal Melbourne Fashion Festival

Runway Report: L’Oreal Melbourne Fashion Festival 2012

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Bondage accessories on the runway and models staging a silent protest by removing their towering stilettos during a show – the L’Oreal Melbourne Fashion Festival (LMFF) delivered another massive fashion statement this year.


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L'Oréal Melbourne Fashion Festival

Hello! L'Oreal Melbourne Fashion Festival 2012

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All colours were go as the official schedule was launched last Wednesday at Flinders Station for L'Oreal Melbourne Fashion Festival.  


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L'Oréal Melbourne Fashion Festival

LMFF Day Three

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  Our third and final day in Melbourne began with breakfast with the lovely Annie Dawson, the PR and sponsorship manager for the Sofitel Hotel.  The Sofitel is Melbourne’s ‘hotel for the arts’, and also the official hotel of LMFF, and during our stay, the hotel was showing a photography exhibition to coincide with LMFF called ‘Fashion Stills: The Secret World of Haute Couture in...


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L'Oréal Melbourne Fashion Festival

LMFF Day Two

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  Day two of our stay in Melbourne began with an amazing buffet breakfast at our hotel, the Sofitel.  With sweeping panoramic views of the city, the hotel restaurant has to be one of the best in Melbourne.


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L'Oréal Melbourne Fashion Festival

LMFF Day One

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  Zoe, Natalie, Nicole and Carolyn outside Fashion Full Stop   After a very early start this morning (4am), I boarded my flight to Melbourne, and arrive at 8.30am local time.  After meeting up with Zoe, Nicole and Carolyn, my travel companions, we head to our hotel, the Sofitel on Collins St. Right in the middle of the city, it’s the perfect base for our stay.


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L'Oréal Melbourne Fashion Festival

The LMFF L’Oreal Paris Runway Show Lineup

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L'Oréal Melbourne Fashion Festival

L’Oreal Melbourne Fashion Festival 2011

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Next month, I’ll be boarding a plane for Australia’s fashion capital, Melbourne to attend L’Oreal Melbourne Fashion Festival, the world’s largest consumer fashion event, taking place from March 14-20.  


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