Glassons Wants You To Occupy Queen St!
Glassons’ downtown store on New Zealand’s busiest street will re-open on Wednesday 4th April having undergone a major makeover to make it the brand’s biggest and best flagship in the country.
Glassons are calling everyone to occupy their city flagship on opening day and experience the new look store.
The new refit will see a huge 332sq metres of ‘The House of G’ divided into exciting new rooms that make the retail experience an ever-changing feast for the senses.
With fashon forever expanding to occupy more online space, the new Glassons Queen St store has combined the online experience in-house with free Wi-Fi for all customers, plus an interactive built-in iPad station where customers can peruse the Glassons website, Facebook page, blog and even order their favourite Glassons pieces online.
The new store also boasts an impressive 51 sq metres of changing room space, equal to 17 individual fitting rooms.
On opening day (Wednesday, April 4th) Glassons are putting on a series of in-store activities that are sure to whet anyone’s fashion appetite!
- The first 100 customers to arrive at the Queen St store at 8am will receive a free $50 Glassons voucher.
- New Zealand’s Next Top Model head stylist Kylie Cooke will deliver two FREE sessions in-store at 12.15pm and 1.15pm, discussing this season’s trends and how to wear them.
- Free nail makeovers all day by celebrity nail stylist Leah Light Nails
- Live DJ in-store all day
- Goodie bags and giveaways
The newly refurbished Glassons downtown Queen St store will open with the three main feature trends of Glassons’ winter campaign:
•Coloured coats and coloured denim are hugely on trend – denim will be
offered in prints and metallics
•Leather-look and fur are used as key trims or as a layer
•Jewel colours pop in each trend – pink, greens, purples
•A huge range of hosiery
•Blouses in all shapes & colours with various eye-catching details
•Novelty knitwear using textured knits, cabling and graphic slogans
•Metallics are a key look this season, from apparel right through to
•Dresses have become more ‘Body Con’
•The Blazer is back in a BIG way, offered in contrast colours
Accessories have become a huge part of the Glassons offering and their new Critters & Creatures sleepwear and gift range, available at the new Queen St store, is testament to that.