Duffle&Co have launched their new Coming Home collection. Image supplied.
Duffle&Co have released a new leather collection called Coming Home that features blockchain technology for full fashion traceability. The range utilised sustainably sourced New Zealand NAKED COW leather with each piece ethically handcrafted. Customers can find the full traceable story by scanning the product’s QR code.
“Integrating our supply chain for this new collection to the blockchain seemed a natural way to give our customers transparency. As a certified B Corporation we put a lot of hard work into each step of making a new bag or accessory, so we hope that this unites our makers and customers in their Duffle&Co journey,” says Emily Long, Creative Director of Duffle&Co.
Coming Home was created to pay homage to the beauty and form of Aotearoa with a narrative of environmental regeneration and social empowerment. The collection itself features a practical crossbody bag and wallet, each available in classic black or forest green. The NAKED COW leather utilised for each piece is purposefully created to have a neutral PH, due to a special vegetable tannage made from natural oils and cashew extracts. That means that there’s no nasty chemicals in this process, hence the name NAKED. The process also makes the finished products non-allergenic which is perfect for sensitive skin.
Sharing each piece’s journey was important to Duffle&Co and when a customer scans the QR code they will get the full supply chain story from sourcing the leather in Otago and Southland, to handcrafting and sending each piece. The blockchain technology is a new chapter in retail that is another step towards giving consumers the full story of where their product has come from.
Duffle&Co take great pride in handcrafting their luxury bags using age-old artisanship techniques. Each item is hand signed by the craftsperson that made it, and each purchase plants five mangrove trees making a positive environmental impact all round.