OHEN set to debut an exclusive line of luxury underwear at the esteemed Wellington lingerie boutique, Underlena

Starting Saturday, April 20, the women of Wellington will have the opportunity to explore a curated selection from local lingerie brand OHEN, as they make their debut at Underlena’s Courtney Place showroom.

Underlena, renowned for its exquisite lingerie offerings and immersive shopping experience, proves to be the ideal home for OHEN in Pōneke.

Navigating online lingerie shopping can be daunting and understanding sizes and finding the right supportive and flattering styles can be challenging. Recognising this, OHEN is delighted to introduce private fitting appointments in collaboration with Underlena. This personalized approach, complemented by OHEN’s digital fit studio, aims to empower Wellington women in their lingerie choices.

The partnership between these leading Aotearoa lingerie brands underscores their shared commitment to providing women with thoughtful, comfortable try-on experiences and lingerie designed for both functionality and beauty. Both brands value creating bra-fitting spaces that prioritise feminine comfort and sensitivity, acknowledging the vulnerability that comes with such intimate experiences.

Although Wellingtonians will be able to shop select OHEN garments at Underlena permanently, Anja Bucher of OHEN will be in Pōneke to host exclusive fit appointments for one day only at Underlena this Saturday April 20. Wellington women can book a limited slot HERE.