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Triumph Florale launches in New Zealand

Julianne Moore for Triumph Florale. Image supplied.

Triumph have just launched their new premium lingerie collection, Florale, with the first collection arriving for the Autumn/Winter 2018 season. The winsome new range offers elegant pieces that are beautifully detailed and suitable for every day wear. Florale stays true to Triumph’s heritage, with the collection featuring trusted fits, innovative techniques and quality craftsmanship that brand fans know and love. The debut campaign features the talented Julianne Moore in her favourite pieces from the Florale range.

Each piece is carefully crafted to give the wearer versatility and a flattering fit which makes them the perfect foundation for every outfit. Triumph’s expertise in lingerie design and manufacturing means Florale is as comfortable to wear as it is gorgeous to admire. The new collection features signature Peony stretch lace and rich embroideries of irises, dahlias and roses in a range of fits and styles. The pieces include an innovative 4-section Wire cup, a must-have minimiser, an alluring bodysuit as well as flatteringly shaped briefs.

“We have crafted a special range of luxurious and beautiful pieces to make everyday wear a glamourous experience,” says Sian Thomas, Global Head of Design. “The floral designs are inspired by the changing season and the beautiful lace and embroidery adds a wonderful texture to the collection. Lace, embroidery and fine detailing such as a signature Peony motif, premium rose gold adjusters and smoothing back and underarm edges for superior comfort are at the heart of Florale. This is underpinned with Triumph’s tailoring expertise, which we have drawn upon to create fits and styles that flatter our more mature and sophisticated consumer.”

As its name suggests, Florale incorporates charming floral themes and motifs. Peony Florale is a charming range of pieces in luxurious Peony stretch lace and high quality tulle featuring wired and non-wired bras that are supportive and breathable as well as matching briefs in different levels of coverage for a perfectly co-ordinated look. Iris Florale is inspired by the charming Iris bud and includes romantic pieces that are multi-coloured and created with stretch embroidery. The bras and briefs are designed to effortlessly support underneath clothing or to peek out from it and be featured as outerwear. Wild Rose Florale is the epitome of stunning shapewear which combines excellent support with delicately pretty rose embroidery. This range features a moulding minimizer bra, full briefs and a beautiful bodysuit.

Florale’s Autumn/Winter collection is available online and in store now, with the range starting at NZ$44.95.

Images supplied.